The key to understand this salon concept is given by the word "privacy". A private salon is basically full functioning salon where guests are seen one at a time. The purpose is for salon services to be rendered on a one-on-one basis with the stylist and that guests are taken care of immediately upon arrival.
Although the professionals who run this type of salons may have different backgrounds/training, the majority of them are inspired to operate in such modality because of their need to differentiate themselves in a specific area of expertise where they have been very successful and feel they can extend their vision, talent, knowledge and time to their guests in a more intimate, relaxed and creative.
Suggested read: See how this private beauty studio sets itself apart!
Private salon stylists put time and attention by answering questions and concerns, but above all listening to the client. They are also more likely to work around their guests time and budgets and can generally offer out exclusive deals that regular salons may not be able to.
Private salons differ mainly from their other types of salons by providing very personalized beauty solutions because the focus is removed from making a sales quota and applied into the level of satisfaction of their guests through quality service.
Aside from the afore-mentioned characteristics of private salons, here's a list with some additional benefits, in no particular order, that may help you determine whether this type of salon might work for you:
Opposite to a stylist who manages to offer salon services from his/her kitchen or basement, a private salon is a space that has been thought out by a professional, experienced stylist to offer the same elegance, comfort and safety of a regular salon but in a private setting.
When booking an appointment at a private salon you will most likely be speaking to the stylist him/herself, which significantly reduces the risk of miscommunication.
Booking at a private salon means you will always see a seasoned stylist, not the next stylist available.
Private salon owners generally reward their guests for their referrals by giving free or discounted services because their business is built on word-of-mouth.
Delays in service a rare at a private salon.
There will always be parking available for private salon guests.
There is a better chance to create a great relationship with your stylist that may transcend hair.
Private salons are very convenient for women with religious observances (i.e.: women who cannot show their hair/ face publicly).
They are also ideal for people who prefer a quiet ambience and relaxation over crow and noise. There is no waiting and no being rushed through service.
Private salons are particularly preferred for people who are dealing with a certain condition like traction alopecia, scarring or psoriasis, and might prefer a more secluded environment to show their scalp/skin.
People with very fast-paced lifestyles have a great experienced at private salons; they might need to be served in a specific schedule and they generally need to be guided with certain "hacks" that can save them time when taking care of their own hair.
Private salons can be very attractive to people who like to get involved and know more about what the stylist is doing. Private salon owners are more likely to share their experience with their guests.
Private salon owner/stylists are always being innovative; they're always in the lookout of cost-effective ways to deliver great quality results.
Comments